Covering Ground Blog

Land to Market's latest blog posts about building supply chains and scaling regenerative agriculture.

Advice for Aspiring Farmers

Joel Salatin of Polyface Farms shares honest and important advice for young farmers who want to reduce the risk of failure as they embark on this difficult yet fulfilling path.

Back-to-School Essentials: Guide to Family-Friendly Regeneratively-Sourced Products

Here is our guide for family-friendly, regeneratively sourced products — stock up for you and your family this fall!

The Definition of Regenerative Agriculture and How it Relates to Organic Agriculture

As “regenerative” becomes a buzzword to qualify just about everything these days (agriculture, finance, policy, medicine, business, etc.) there has been a clamor to define the term in each of these sectors. I sometimes joke that everyone with a warm and fuzzy feeling in their heart is now self-proclaiming that their thing is regenerative. We can tell you how I define it, and how we consider the definition for our work in regenerative agriculture with our services to the marketplace via Land to Market.

The Sustainable Elegance of Wool: How the IWTO Ensures a Bright Future

Learn about the amazing benefits and properties of wool as well as how the IWTO is helping shape a brighter, more sustainable future for the wool industry.

Interview: Rob Buddo of Kinburn Farms

‍We called up Rob Buddo, who owns and manages Kinburn, which comprises five farms, all suppliers for Atkins Ranch. He had much to say about regenerative agriculture, continuous improvement, and how people play a huge role.

Labor Day Beet Burger Recipe

Labor Day is coming up next Monday. What better way to celebrate than by grilling up some regenerative meat? Here's a delicious beet burger recipe that the whole family will enjoy!

Interview: Michael Cammock of Atkins Ranch

We met with Michael Cammock, an Atkin’s Ranch supplier, over Zoom from his land in New Zealand. We learned about what it’s like to manage a profitable, pasture-centered livestock operation in a region that’s exposed to cold stormy weather.

There are no Regenerative Practices

Why we need to shift the focus from environmental practices to "environmental profits" if we want to achieve significant positive impact.

Interview: Michal and Rolf Pretorious of TruQuest

We sat down with Michal and Rolf Pretorious who lead the South African Savory Hub, called TrueQuest. Michal is a Savoy-accredited professional and EOV Verifier, while Rolf works with Land to Market Brands on strategic design and business development. Learn about what they are doing to this Hub that is so critical to verified wool supply.

Regenerative Agritourism

David Rust, CEO and Founder of Sagra, explains the intersection of farm stays and regenerative agriculture.

Interview: Kurt and Lisa Portas of Palliser Ridge

We caught up with Lisa and Kurt Portas over Zoom, where they were sitting in Lisa’s office on Palliser Ridge, a sheep and beef farm located in New Zealand. Kurt first came to the farm in 2008 as a stock manager and quickly got promoted to farm manager. Lisa is the expansion manager at Palliser Ridge and has lived on the farm with Kurt since 2009. Their passion for the farm was palpable, and we left the conversation inspired by how they’ve dedicated their lives to farming while raising a family.

Dispatch: Uruguay poised for growth

We're seeing big leaps in the growth of Land to Market verified products in South America in places like Uruguay thanks to progressive supply chain actors and well-equipped Savory Institute accredited hubs.

6 Tips for Earth Day — Ways to Support Regenerative Agriculture

Here's how you can support the improvement of environmental health this Earth Day

5 Tips for Retailers to Support Regenerative Agriculture and Avoid Greenwashing

Getting out on the land, making a public commitment to sourcing regeneratively, identifying and stocking products coming from verified regenerative land, promoting verified regenerative products during April for Earth Month, and having a mindset of continuous improvement are actionable steps for retailers to support regenerative agriculture.

Land to Market at EXPO WEST

As the world’s first outcomes-based verified regenerative sourcing solution, Land to Market and our brand members are taking active leadership in building and defining what regenerative agriculture truly means in the marketplace.

How Longevity is at the Core of the Ugg-Atkins Ranch Partnership

In the increasingly fast-paced global fashion industry where seasons and trends are spinning at breakneck speed, Ugg has held steady on their signature Classic boot for over 45 years. When the Classic Mini Regenerate Boot was released this past October, the boot was lauded as a big step toward bringing the regenerative movement to the mainstream fashion consumer, which it has.

Alysa Seeland of FOND Bone Broth on Bringing Value to Regenerative Supply Chains

In a food paradigm that has valued muscle meats above all other parts of the animal, farmers have taken an economic loss for bones, organs, hides, and fats for decades. Undervaluing the fifth quarter of the animal has had a far-reaching impact on public health, ecological balance, and lead to an erosion of how animals are respected as a whole.

Interview: Blake Alexandre of Alexandre Family Farm

We caught up with Blake Alexandre over the phone from his farm in Northwest California. And like a true farmer, he was in and out of the farmhouse, walking around the farm checking on cows, and eventually in his truck heading to town. But this didn’t slow down the rich storytelling.

Regenerative Holiday Reading List

Here at Land to Market and the Savory Institute, we are continually learning, reading, reflecting, and thinking critically about the power and urgency of ecosystem health. And more importantly, how we can best foster regeneration.

Slowing Down while the Holidays Speed Up

As the holiday season begins earlier and earlier each year, we step back and let the deluge rush right past us. We are holding steady to the principals that are foundational to Land To Market.

Interview: Eric Perner of Double P Ranch and REP Provisions

Our resident writer, Jonnah, caught up with Land to Market member and Savory Institute Hub leader, Eric Perner, from his ranch in northeast Oklahoma. Eric is the owner and farmer of Double P Ranch and the direct-to-consumer brand, REP Provisions. Eric and Jonnah talked about his transition from the oil and gas industry into ranching, why the Cross Timbers ecosystem needs grazing ruminants, and how Eric’s lifelong passion for wildlife conservation has shaped the way he farms.

Dispatch: West Bijou - London - Florence - Paris

At Land to Market, we see “field work” as integral to our momentum in building a global supply chain that connects farmers and processors with fashion and food brands. And as a remote team, traveling gives us the opportunity to be deeply collaborative while we are cultivating our global network.

EOV: The Revolutionary Science Behind the Movement

As the science inside the Land to Market Program, EOV™ measures if a landscape is improving or declining in ecosystem function. In layman’s terms, this tracks for regeneration or degeneration on the land, regardless of the strategies that are implemented there.

Land to Market Earth Day Product Guide

Shop regenerative this Earth Day with Land to Market's 2022 Earth Day Product Guide, featuring Land to Market verified products coming from land that is verified as regenerating.

5 Tips for Earth Day — Ways You Can Support Land Health & Regenerative Agriculture Now

Ways to Combat Climate Change

Land to Market Verified Regenerative Showcase at Natural Products Expo West

Brands Leading Regeneration at Expo West

Land to Market Offers its Expertise into Verified Regenerative Sourcing to Brands at Expo West

Land to Market is supporting its members by attending the Natural Products Expo West show March 8 – 11, 2022

The Regenerative Revolution Starts Here

There is a migration of ideas on an unprecedented scale to align on values that celebrate soil. This movement is generally called regenerative agriculture.

A Celebration of Land as Art at CAMPO Artfest | Pueblo Garzon, Uruguay

CAMPO’s annual benefit dinner, which caps off the first night of CAMPO Artfest, an artistic takeover of Pueblo Garzon – is a celebration of art, creativity, cultural exchange, and community.

Savory Institute Ignites Consumer Revolution

Saving the world's grasslands requires bold action.

Food, Fiber, And Leather Of The Future: Why EPIC Is Proud To Support Land To Market

"The key to this entire program is that it’s not pushed by catchy marketing: it’s driven by science."

New Land to Market program will give land a voice of its own

Land to Market is the world’s first verified regenerative sourcing solution for meat, dairy, wool and leather.

Land to Market: The World's First Verified Regenerative Sourcing Solution

"Regeneration is all about life making more life; it means cultivating conditions, with great intentionality, to achieve net positive results on our working landscapes without compromising on quantity or quality of production."

The Savory Institute’s Land To Market Verification aims to regenerate 1bn hectares of land

Regenerative agriculture begins to take off.

Land to Market Featured at Climate Conference

It’s clear that the future of regenerative agriculture is evolving to be one that will be collaborative.

The Science Inside Savory Institute's Land to Market™ Program

We must ensure that the term “regenerative agriculture” doesn’t become just another trendy claim in a sea of labels. Regeneration is not a trend, it’s an imperative.

Ecological Health Index study published by MSU & Ovis 21

Peer-reviewed study demonstrates the efficacy of the Ecological Health Index––a component of the Ecological Outcome Verification protocol––for quickly and affordably measuring grazing land function.

13 Regenerative Gifts to Help Save the Soil

Why not give a gift that gives back to the planet? We’ve curated our favorite gifts from around the Savory Global Network to bring your our Regenerative Gift Guide.

Shop Brands & Products with the Land to Market Verification Seal

We have collected over 1,000 products with the Land to Market seal. Now you can shop regenerative products curated by Land to Market.

5 Ways Brands Can Tell Their Regenerative Stories

The growing buzzword of “regenerative agriculture” is all about quantifying environmental impact and promoting the nexus of when the way food is grown is actually part of making the ecosystem healthier.

Meet the Growing Land to Market Team

What happens when the Land to Market team finally gets to meet in person again?

Shop for the Planet

Gifts that Give Back

Holiday Entertaining Guide

Include These Land to Market Verified Products on your Holiday Spread

Land to Market Holiday Gift Guide

Shop for the planet with Land to Market's 2021 Holiday Gift Guide, featuring Land to Market verified products coming from land that is verified as regenerating.